KW Marbella - Alfonso Giménez Benjumea

The Three Most Influential Factors When Selling Your House

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There are various factors that can play a significant role when selling your house. Of course, some are less important than others and may even be overlooked, but others can be the decisive factor in selling your home.

In today’s article, we will explain the three factors that have the most influence when selling your house, which you should evaluate if your home is still on the market.

1. Property Condition

This is the only one of the three factors that is entirely dependent on the owner. It is up to the owner to ensure that the property is well-maintained and in impeccable condition every time a potential buyer visits. Additionally, it’s worth noting that for a house to sell, it needs to be shown to an average of 37 potential buyers.

Like any other product for sale, the better it is maintained and the more attractive it looks, the more likely buyers will be interested. Therefore, a well-maintained house will sell faster and at a better price than one that is not.

2. Pricing

The price of a property is also a determining factor for the sale. Currently, we are in a buyer’s market, meaning there are more houses than buyers. As a result, buyers have a greater variety of options and are in a better position to negotiate the property’s price. Ultimately, in a buyer’s market, the buyer decides at what price they are willing to purchase.

In this scenario, it is crucial to conduct a Comparative Market Analysis (CMA) to determine the approximate value of the property and set a sale price in line with the current market, aiming to achieve a sale in the shortest time possible and at the best possible price.

3. Marketing

This factor depends on your real estate agent. A good real estate agent will take care of promoting your property through all available channels to help you find a suitable buyer as quickly as possible. Your real estate agent will give maximum exposure to your property and keep you informed of every marketing action taken to sell your property and the results obtained.

As industry experts, we can affirm that these are the three most influential factors when selling your property. If you are thinking of selling, feel free to contact us to assist you in finding an experienced real estate agent in your area. He or she will provide proper guidance to help you make informed decisions and, of course, sell your house within a specified timeframe and at the best possible price.

If you seek the guidance of a real estate agent, contact me to be your best ally in the buying and selling process.

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